How to Be YOU in the Social Networking World

Posted on January 11th, 2011 by Keith Ferrazzi

Whether you know it or not, you are creating a brand for yourself online. If you haven’t given any thought to what you put on the Internet this may sound like bad news. As the proverb goes, “in crisis lies opportunity.” You can start right now to shape your online brand so that your best foot is forward – all the time.

Kate-Madonna Hindes’ RMA Masterclass is the ultimate beginner’s guide to getting the real you across online. Small business professionals and solopreneurs, this one is especially terrific for you.

Here are three tips from Kate-Madonna to help cultivate an authentic virtual presence that screams, Connect with me!

  1. Humanize: People don’t want to read a ‘how to.’ They want to read opinions and hear about experiences and passions. Bring your own voice.
  2. Resonate: Once you find your audience, never stop adapting your material. This is your platform to broadcast WHO you are.
  3. Originate: A successful presence is original and filled with anecdotes and wit. The only thing that sets you apart? YOU.

Question: How often do you Google yourself, and are you happy with what you find? If not,  how are you fixing it?

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